FAQ

A: Improvement in the ranking of your website on different Search Engines like Google or Bing will show only after taking a series of correct steps consistently over a period of time customized particularly for your company’s website.

After evaluating the condition of your website from all SEO angles, we create a clear strategy to overcome the shortcomings with legitimate, stable steps. We follow the strategy diligently (of course after getting your approval) and you will see the desired result.

We never ever improve your rankings by practicing black hat techniques that boost your ranking artificially or get your website penalized by Google.

It is easy to attain and retain the #1 position on search engines by targeting a very easy keyword. The challenge lies in ranking with a medium level keyword with enough competition.

A: It takes around six months to see effective results from the time you start taking legitimate SEO steps consistently.

If your website has many technical issues, correcting them may lead to small wins in a short period of time. However, if your website is healthy and well-structured, it will take a little longer to see effective results.

We never risk getting your website penalized by using black-hat SEO techniques.

A: This depends on the goals/metrics you wish us to achieve for you.

We along with you will set realistic metrics/goals and the time frame to achieve them in at the outset.

We will be successful if we can achieve those goals set by you within the stipulated time frame.

Unlike many other SEO companies, we always link your ROI/business goals with our SEO efforts. We strongly believe that only increasing traffic makes no sense unless there is conversion.

We have been behind many positive business turnarounds and are sure we will not disappoint you either.

A: Shilabs is a company that has been doing SEO seriously and consistently for the past 13 years. We have hundreds of delighted customers from different verticals of the industry who have benefitted from our SEO services.Whatever be your niche area of business, we will do a thorough study of your business, brand, and competitors. Our experienced SEO professionals will then create a customized SEO strategy that is just right for your industry/vertical/brand/niche. Of course, we consult you at every step and never do anything without your approval.

A:  Yes, mobile is an important part of our SEO strategy. Please remember that now the thrust is on a “mobile-first” approach. Whenever you come to us we will first do a Mobile Audit of your website. Optimizing for mobile is of utmost importance today as most of your customers will be accessing your website, and experiencing your brand through mobile devices.

A:  We use tools that go with our over the board, legitimate, white-hat SEO practices. We use tools that help us fasten up processes that would take very long to do manually.

We use tools to do Competitor Analysis, Keyword Research, monitor Keyword Rankings, Technical SEO tools to crawl large sites to find out technical glitches, tools to monitor backlinks, and so on. We also use reporting tools to provide user-friendly reports to you regularly.

However, we never use tools to add hundreds of backlinks mechanically or any such tool that can get you penalized.

A: Yes, we always follow Google’s best practices (and that of other search engines). It is of supreme importance to adhere to all the guidelines as we do not want our customers to be penalized with Panda (for On-Page violations) and Penguin (for Off Page violations) algorithms.
Once penalized by Google’s Panda or Penguin algorithms for violations, it is very difficult to get traffic back as recovery takes months or years.

Hence, it is totally counterproductive to our efforts to get more traffic to our client’s site.

A: Google makes around 500 changes to their algorithms per year. We regularly update ourselves about these changes and also keep track of the changes taking place in SEO practices posted by Google in the Webmaster Central Blog. We always remain alert about the volatile
world of SEO, through the industry blogs, forums, and exchange of ideas.

We monitor our clients’ websites closely and see how these changes are impacting their properties and take all necessary steps to keep them protected and run at optimum levels.

A: SEO should be a part of the overall marketing plan and not something that is done in isolation.

That is why we at Shilabs provide our own inbound marketing and overall digital marketing services to get the best outcome from our SEO practices. We like to build relationships through attractive optimized content that will lead to organic engagements with your customers and link building.

If you already have a digital marketing plan/schedule/effort in place, we partner with that in a seamless way so that you get the maximum impact from the concerted effort.

a. 13 years of experience in providing A++ category SEO services to our clients worldwide
b. Transparency in what we do, how we do, when we do. Transparency in our contract and work relationships as well.
c. Serious and consistent in our work. Every client is important to us. We are committed to helping them with our knowledge and skills.
d. Value for money. Good honest work at competitive pricing. An unbeatable combo.

A: We accept it without any kind of unprofessional argument. We try to understand the reason for termination and respect your decision. We keep your data secure in our server vault so that if you ever come back to us we don’t ask for the same data again.We take both acceptance and rejection graciously.

A: We need co-operation and trust from you to be effective in our efforts. We also look forward to timely approvals from your end and a few Login Credentials. Apart from that, we can work better if you give us a free hand in creating a strategy and implementing that strategy. However, please be assured that we do never make changes or take steps without getting due approval from you.