At the center of everything are the Lego bricks.
“Toy play and game play, they are very different things," Lund said. "Where game play is a sort of quantifiable outcome play, where we wanna complete stuff, wanna move further, you wanna ‘beat the game’ — which is fun in itself — toy play is for no reason, just for the sake of it. You make your own rules, you experiment, you try. We wanted to try to add more of that in there, because we believe it also represents the Lego idea.”
At the center of everything are the Lego bricks. They built both the base Light Brick Studio's team worked with and the limitations they worked around to create Lego Voyagers. The artistic labor involved in using Lego to portray an idea is immense. Lund shared that the studio has Lego masters and former Lego employees working on finding the best combination of bricks to achieve their creative vision.
At the center of everything are the Lego bricks.
“Toy play and game play, they are very different things," Lund said. "Where game play is a sort of quantifiable outcome play, where we wanna complete stuff, wanna move further, you wanna ‘beat the game’ — which is fun in itself — toy play is for no reason, just for the sake of it. You make your own rules, you experiment, you try. We wanted to try to add more of that in there, because we believe it also represents the Lego idea.”
At the center of everything are the Lego bricks. They built both the base Light Brick Studio's team worked with and the limitations they worked around to create Lego Voyagers. The artistic labor involved in using Lego to portray an idea is immense. Lund shared that the studio has Lego masters and former Lego employees working on finding the best combination of bricks to achieve their creative vision.
At the center of everything are the Lego bricks.
“Toy play and game play, they are very different things," Lund said. "Where game play is a sort of quantifiable outcome play, where we wanna complete stuff, wanna move further, you wanna ‘beat the game’ — which is fun in itself — toy play is for no reason, just for the sake of it. You make your own rules, you experiment, you try. We wanted to try to add more of that in there, because we believe it also represents the Lego idea.”
At the center of everything are the Lego bricks. They built both the base Light Brick Studio's team worked with and the limitations they worked around to create Lego Voyagers. The artistic labor involved in using Lego to portray an idea is immense. Lund shared that the studio has Lego masters and former Lego employees working on finding the best combination of bricks to achieve their creative vision.
At the center of everything are the Lego bricks.
“Toy play and game play, they are very different things," Lund said. "Where game play is a sort of quantifiable outcome play, where we wanna complete stuff, wanna move further, you wanna ‘beat the game’ — which is fun in itself — toy play is for no reason, just for the sake of it. You make your own rules, you experiment, you try. We wanted to try to add more of that in there, because we believe it also represents the Lego idea.”
At the center of everything are the Lego bricks. They built both the base Light Brick Studio's team worked with and the limitations they worked around to create Lego Voyagers. The artistic labor involved in using Lego to portray an idea is immense. Lund shared that the studio has Lego masters and former Lego employees working on finding the best combination of bricks to achieve their creative vision.
